Wednesday, April 8, 2020

The 100 best business books of all time

Do you need a great idea?

One of the fastest ways to find a high-quality idea for your business is to read a good book.

But how do you find an "excellent" book among thousands of mediocre books?

I am recommending The 100 Best Business Books of All Time by Jack Covert and Todd Sattersten.

You'll find some familiar titles among the top 100 business books included here, like The Seven Habits of Highly Effective People. I think everyone I know has read it (or read it)! Surely you will find some of your favorite books here.

More importantly, you will find many books that you have not heard of before. If you need help with your sales, or want to be a better leader, or want to create a business that works without you, all those titles are contained in this book.

Each book is reviewed in 1-2 pages. This is an easy book to read, open at random and find a great idea.

The authors have organized the titles into 12 sections: from You (improving your life, your person and your strengths) to Leadership, Sales and Marketing to Creativity. It's also fun to read one section at a time, to see how many different angles there are on the same topic.

Additionally, the authors include sidebars in movies, novels, and even children's books that illustrate business ideas.

After reading about 30 out of 100 reviews, I have understood what books I do and don't want to read. I definitely want to read Michael Gerber's book: The E-Myth Revisited. From the review: "Gerber argues that the true product of a business is not what it sells, but how it sells it. Gerber formalizes this belief in a system that he calls the" Business Franchise. "The key is to create a system dependent on the business system, not people-dependent businesses. " If you are in a network marketing business, you know exactly what it means.

Although I love the title Orbiting the Giant Hairball, I really don't want to read about how people can work for corporations, with all the benefits of a great organization behind them, AND stay in a creative flow.

I also got important ideas from reading these short 500-1000 word reviews, without reading the entire book. For example, I love the concept of a balanced scorecard - that there are a small number of key metrics that you want to collect and review for your business on a regular basis. However, I don't think you want to read a whole book on that idea.

CALL TO ACTION

What would be the biggest difference in your business right now? Is it personal development for you or more marketing help? Try to find a book on the subject, using either one of the books I am reviewing today or one of your sustainable publishing. There's a great nugget perfect for you, somewhere in a book.

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